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| COVER STORY |
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AIR
PLAY
AirAsia has launched
a bold attempt to introduce a budget airline in Asia and
its CFO is embroiled in what analysts see as a classic
David versus Goliath battle. But the Goliath, state-owned
Malaysia Airlines, is showing signs of being revived by
the competition.
read
the entire story |
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| FEATURE |
INDEPENDENTS'
DAY?
The conflicts of interest
between sell-side analysts and the banks that pay their salaries
has been a focal point of the financial reform in the US. The
impact of these reforms is now being felt in Asia, with the
research-generating banks assessing the costs of compliance. |
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| FEATURE |
CASH
NEXUS
The promise of a global
center to manage cash and liquidity is being put to the test
by Sony. CFO Asia looks at the progress of the company's global
treasury, now operational. Is all that cash being put to better
use? |
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| TECHWATCH |
THE SUMMER
OF OUR CONTENT
Most workers
are drowning in documents, but is "content management"
software, that manages all information from web-based annual
reports and spreadsheet templates, the answer? Deployed properly,
the new technology can be a major time-saver. |
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| DEALWATCH |
JV ON
THE ROCKS
Without plenty
of attention and tender loving care, joint ventures may run
aground. One of the reasons that they often do is that the corporate
partners simply do no prenuptual planning. |
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| SPOTLIGHT: CRM |
BUYER
BE AWARE
Overbuying and elusive
return-on-investment data plague customer resource management
(CRM) software investments. Still, customers continue to sign
on, because, clearly, it's not all bad news. |
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| CAREERS |
Grapevine
Who's moving up, down and out in
Asian Finance. |
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