| HUMAN RESOURCE/ MANAGEMENT |
September
2002 |
IN GOOD COMPANY
Distance learners may study from home,
but by no means are they alone.
By Lotte Chow
Victor Ngo works long hours and spends
more than half of the year on the road. Yet competitive pressures
and ever-expanding job responsibilities mean the Singapore-based
audit manager for US bank Citigroup must constantly upgrade
his business acumen. Even a grueling international travel
schedule fails to provide a safe haven from further study.
So last year, realizing he could no longer delay the inevitable,
Ngo enrolled in an MBA program.
But not for Ngo a weekly round of lectures
and lessons, crammed into the end of a tiring workday. Instead,
the banker chose distance learning, through Deakin University
in Victoria, Australia, as his mode of study. "With my
work schedule, I couldn't have done it any other way,"
he says. An on-campus degree would require his attendance
at class two or three times a week; a time commitment he simply
could not afford. Doing so once every few weeks, as his work
schedule permits, is a lot more manageable. Self-paced study
allows Ngo to focus on his work when he needs to, and to study
when he is free to concentrate.
Not surprisingly, he is sold on the concept.
"A traditional on-campus program just doesn't offer the
kind of convenience and flexibility that distance learning
does," he says.
A growing band of Ngo's time-constrained,
knowledge-hungry peers agree. Heavy duty work commitments
are forcing executives - especially those in professions such
as finance, law, management and IT, where self-improvement
is almost mandatory these days - to study at their own pace,
in their own place and on their own time.
Once considered the backwater of academic
endeavor, distance learning is booming. Universities and education
centers in the region report a 20 to 30 percent annual increase
in their post-graduate distance learning enrolment in the
last two years. One of them, The Open University of Hong Kong,
the first school in the SAR to offer distance learning, saw
its enrolment grow more than six times to 26,000 in the last
decade.
Global Learning
Ten years ago, only a handful of universities
in Asia - mainly those serving students spread across the
vast distances of Australia - offered distance learning. Most
institutions in Asia were easily accessible to the public,
so there was little need for people to learn from afar.
The rise of a global education network
has changed all that. Eyeing an entrepreneurial opportunity,
in the 1990s many Western universities set up distance programs
to address overseas demand for course places that could not
be met at home. To do this, they often forged alliances with
schools from Singapore to Kuala Lumpur to New Delhi, all designed
to offer their prestigious programs - culturally adjusted
to suit the regional business environment - both on-line and
in classrooms. Before long, distance learning became not just
mainstream, but downright desirable.
Increasingly, these partnerships are multilateral.
In March last year, Philippines-based System Technology Institute
(STI) started an on-line education unit, partnering with 11
universities in the UK, US, Canada and Australia, to cater
to busy working executives. This network means a student sitting
in the Philippines can undertake an MBA degree from the University
of Surrey in the UK, complete with tutorial support and student
interaction from STI. The Informatics Group's Center for Opening
Learning in Singapore and the NIIT Online Learning Center
in India offer similar setups.
Some schools go a step further. In June, Deakin University,
The Open University of Hong Kong, The Open University of the
UK and Canada's Athabasca University formed an alliance that
allows students to participate in virtual study groups and
take courses offered at each other's colleges - and receive
full credit for them.
"The initiatives will give distance
education students wider study options, and access to courses
and resources that are not available in their own schools,"
says Lindsay MacKay, a professor at Deakin University. "They
will give students the opportunity to interact and network
with their peers from overseas, a feature that is highly prized
among our post-graduate students, many of whom are executives
of multinational companies," he says. What's more, the
alliance members are working to develop international MBA
programs to meet the needs of global managers, MacKay adds.
New Groove
Such initiatives have revolutionized distance
learning. In the past, the typical distance learner lived
in a remote location, received his course materials by post
and mailed his assignments to the school. He was pretty much
on his own. Today, a distance learner more likely lives in
the city and downloads her course materials from the internet.
She enjoys a world of options. At the click of a mouse, she
can interact with professors and classmates via emails, messaging,
chat-rooms, threaded discussions, bulletin boards, file sharing
and videoconferencing - and gain access to e-libraries and
e-databases. If she feels lonely and wants companionship,
she can attend lectures at a local education center and afterward
meet up with classmates to discuss assignments and group projects.
"It's a blended, mixed delivery," says Terry Hilsberg,
CEO of Hong Kong-based Nexted, a supplier of computer systems
for e-learning. "In today's breed of distance education,
you get the technology to study by yourself if you wish, or
you get the face-to-face element if you want human interaction.
Distance learning is multi-faceted and offers people choices,"
he says.
Citigroup's Ngo, for one, finds the multi-dimensional
delivery of distance learning appealing. Aside from learning
on-line and from tutors in Singapore, the Deakin MBA student
may attend lectures on campus in Australia if his work schedule
allows and if the topics interest him. In November, Ngo will
do just that, heading Down Under for a series of lectures
on strategic management and change management. "Distance
education is a combination of offerings: e-learning, face-to-face
learning and residential learning. And you get to choose to
do them at your convenience," he observes.
Advocates agree that such variety is not
just handy, but crucial to effective learning. Virginia So,
an MBA distance learner at The Open University of Hong Kong,
admits that some 'soft' topics, such as interpersonal skills
and communications, are better suited to a classroom filled
with people. The finance manager at Hong Kong-based Kingstar
Trading International, which deals in French cosmetics, 34-year-old
So works ten- to 12-hour days and seldom makes it to class.
When she does - about once a month - she makes sure she interacts
with professors and fellow classmates. "E-learning is
useful and convenient, but it can be quite lonely and robotic.
Face-to-face learning gives it a human touch; it complements
the 'e' part," So says.
Easy as ABC
Importantly, on-line learning does not
require a student to be a technology geek. Even a rudimentary
knowledge of computers is sufficient. Most schools provide
students with a guidebook or a toolkit to help them navigate
the intricacies of on-line communication and downloading materials
from the internet. If a student still has questions, he can
attend a face-to-face introductory information session at
an education center nearby. While some schools ask their e-students
to install sophisticated software to facilitate learning by
video or audio means, most, like The Open University of Hong
Kong, require only that they have access to a personal computer
with internet connection and a CD ROM drive. "I am not
IT savvy, but I can easily understand and follow the instructions
in the guidebook," So says. She reckons that schools
pay attention to making e-learning as straightforward as possible
simply because they know most students will be too busy to
spend time worrying about information technology issues.
To use the e-library for her course, for
example, So simply logs into her school's website and clicks
on an icon. She then goes to "catalogue" and begins
to search for her desired text by subject or title. Depending
on the amount of material she needs, she can then either download
from the web, collect the book in person, or arrange to have
it sent to her. "Using the e-library is a lot like using
a real library, except you need a user name and password to
gain entry to the e-library," she says.
Classy Discussions
Distance learning may be flexible and
multi-faceted, but does it represent quality learning?
Ngo, who has grown accustomed to studying
in hotel rooms between meetings and in airport lounges between
flights, is betting that it does. "It wouldn't be worth
the time and effort if it isn't," he says. He feels that
because course materials are delivered on-line, they are newsier
and more up-to-date than traditional textbooks and printed
documents. What's more, he finds the on-line discussions instantaneous,
engaging and well-rounded. "I am surprised at how fast
I get a response after I send an inquiry in the on-line system,"
Ngo says, noting that on-line discussions allow students from
the same class but different backgrounds to look at each other's
query and give feedback. "That way, you learn from each
other and get a diverse opinion on a subject," he says.
The fact that students in his class are
drawn from a wide range of industries and countries such as
Hong Kong, Singapore and Australia provides Ngo with an opportunity
to learn how people from different cultures operate in certain
business situations. Another bonus of on-line interaction?
"When thoughts are written down rather than verbalized,
people pay more attention to getting them right. The result
is precision and clarity of opinions," he observes.
R-E-S-P-E-C-T
Academics stress that because distance
learning students must pass the same assessment criteria and
sit for the same exams as their on-campus peers, they enjoy
the same recognition from their institution. "Their diplomas
are the same. We don't put down 'via distance learning',"
says Deakin University's MacKay.
But does a distance-earned degree carry
the same weight with employers as an on-campus one? Ngo feels
that at the postgraduate level, in particular, the level of
acceptance is high. "When you are in middle to senior
management, employers care more about knowledge, skills and
performance than the mode of attaining a degree," Ngo
says. "At the end of the day, it's the result, not the
method, of learning that matters to them."
Kingstar's So agrees. So, who earned
her bachelor's degree in accounting via distance learning,
recalls that at job interviews, employers cared more about
her qualifications, experience and ability than how she got
her degree. In fact, some prospective employers were even
more impressed when they found she earned her degree via distance
learning while holding down a full-time job. "They admired
the fact I had the drive, determination and discipline to
complete my degree," So says. Encouraged by such attitudes,
and determined to take the next step up the corporate ladder,
So has embarked on a distance-MBA to improve her job prospects.
Lotte Chow is a freelance writer based
in Sydney.
|
Studying the Options
Dozens of universities and education centers
across Asia offer distance learning. Here are tips for choosing
the one that's right for you:
Reputation
The school's standard and reputation is key. "It must
have a high standard of academic excellence and reputation
in distance learning," says Victor Ngo, an audit manager
who shopped around, taking a few courses via distance learning
before settling on the best option for his MBA.
Program
Carefully consider the academic program you wish to study.
Some schools are better known (and usually for good reason)
for some programs than others. "Look for the one that
interests you and check out its ranking," recommends
Terry Hilsberg, CEO of Nexted, a supplier of e-learning computer
systems based in Sydney.
Resources
The greater the school's resources, such as tutorial support,
e-library and e-database, the better. If you want to take
courses and receive credits from different universities concurrently,
look for one that has alliances, says Deakin University professor
Lindsay MacKay in Victoria, Australia.
Special Needs
If you have a specific need, look for a school that meets
it. Virginia So knows she may not be able to finish her MBA
in two years due to work commitments, so she enrolled in The
Open University of Hong Kong, which doesn't impose a time
limit on how long students may take to complete their degrees.
She also knows she wants to work in China one day; Open University
is known for its China content, and its faculty's China knowledge
and connections are widely acknowledged. Ngo, meanwhile, prefers
a Western university because its distance learning students
are more likely to be multinational, just like Citigroup,
the company he works for.
Students who are keen to make a career
change after finishing their advanced studies may look for
a university that has an active job placements service. Others
want to work overseas, so they choose a school whose credits
are recognized abroad.
LC |