THE MAGAZINE FOR FINANCIAL DIRECTORS AND TREASURERS
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  October 2004

GRAPEVINE
Who's moving up, down, and out among Asia's CFOs.

 

JOB DONE

Pace George W Bush and his landing on the USS Lincoln in May, declarations of missions accomplished can come back to haunt. Nevertheless, Mark Qiu, CFO of CNOOC, the China overseas oil company, wrote: "I have seen my mission through - job done," in his resignation letter to the board last month. News of Qiu's leaving was followed by a stock drop of 4.8 percent, a sell-off in step with the general decline in China blue chip stocks, say analysts, and not an indication of investor fears over company finances.

Qiu, 41, has been something of a wunderkind in local finance. He came to CNOOC from AsiaEC, an e-commerce venture which he co-founded, serving as president and CFO. But it was at Salomon Smith Barney that CNOOC got to know Qiu, who advised the company during its 1999 IPO that flopped mainly because investors were more interested in internet gold than black gold. Before that, Qiu represented Atlantic Richfield Corporation (ARCO) in Washington DC as its corporate federal government relations director (read lobbyist). He also served as a vice president for ARCO China. He is a Sloan Fellow and holds an MBA from Massachusetts Institute of Technology.

Qiu, citing "personal reasons", will leave his post when his contract expires early next year. His accomplishments at the company include shepherding it through its several years as a public entity and overseeing finance during a period when the stock price quadrupled. His tenure was marked by CNOOC's intense involvement in dealmaking overseas. The company also faced criticism for lack of transparency in extending a huge loan to CNOOC Finance without prior shareholder approval. His replacement has yet to be named.

Citigroup's Inside Moves

With bad news about Citigroup appearing with alarming regularity - the latest a forced shutdown of its private banking group in Japan - the financial services behemoth is shuffling two top managers at headquarters. CFO Todd Thompson and Sallie Krawchek, head of the firm's Smith Barney investment-banking unit, swapped positions last month. Although Citigroup says it's making the move to provide the two executives with opportunities to further develop their skills, the trade has the look of a last-ditch effort to prove the firm is serious about good governance.

Krawchek, considered a beacon of integrity by the equity-analyst community, headed independent research firm Sanford C Bernstein before Citigroup hired her to clean up Smith Barney's reputation in the wake of the WorldCom equity-research scandal. By making Krawchek CFO, Citigroup is "trying to wave a magic wand over a lot of negative stuff that's gone on," says Brian Sullivan, CEO of executive search firm Christian & Timbers, based in Boston.

But what kind of message does it send Thomson, who had been CFO since March 2000? While Sullivan says the move puts Thomson in line for a bigger job, some analysts call it a demotion. Thomson told CFO magazine a year ago that he wanted "regulators to view us as a company that is not dragging its feet on reform, but is leading reform." But the news of Citigroup's involvement in the Parmalat scandal broke shortly afterward. Then a bond-trading scandal in London riled European regulators this summer. 'Taken together, the problems in Japan and Europe illustrate how difficult it is even for insiders to monitor practices across Citigroup's far-flung global operations," wrote Kathy Shanley, credit research analyst for research firm Gimme Shelter, in September.

Now it's Krawchek's turn to try. A new challenge already looms: South Korea's financial regulator has announced it will be looking closely at Citigroup's operations there.

Logical

Srinivasa Raghavan takes over as finance director for LogicaCMG Offsore Services in India this month. The company, a division of Amsterdam- and London-listed LogicaCMG, the IT services and wireless telecoms company, is growing in Asia. It aims to increase its staff to 2,500 by 2006, compared with the current 750. Raghavan will handle the finances of its Bangalore, Mumbai, and New Delhi offices.
Raghavan comes to the company from GE Capital in India, where he was the CFO for the IT services business. He is a qualified chartered and cost accountant. Dave Ellis, the departing finance director, was on an internal company secondment from LogicaCMG Australia. He completed his term in India and now returns to Australia.

Flour Power

Peter Mak has just become the CFO at New Dragon Asia, taking the place of Li Xia Wang, who becomes a director. About half of New Dragon Asia's business is milling, selling, and distributing flour. The other half of the business is making instant noodles. Oodles of them, or to be more exact, more than 1.1 billion packages a year.

Before joining New Dragon Asia, which is listed on the American Stock Exchange, Mak founded and acted as managing director for Venfund Investment in Hong Kong and Venfund VC Investment Management in Shenzhen. Before that, he was a partner with Arthur Andersen Worldwide and a partner with Arthur Andersen Southern China. He has a degree in accountancy from Hong Kong Polytechnic University, and is a fellow of the Chartered Association of Certified Accountants in the UK and the Hong Kong Society of Accountants.